proust
Your draft

Your interviewer

1

Your business

The ground truth every question grows from. Check that Proust read you right — and feed it more product context; it sharpens every interview.

Editing
Business or product name
Your website
What is your product?
Who is the audience?

Who Proust will be talking to — it shapes every question.

Documents

Menus, PRDs, decks, past research, support themes — the more Proust has, the sharper its questions.

2

Learning goals

Ask what you want to learn from people, framed as business questions. Don't worry about interview phrasing — Proust translates every goal into natural interview questions.

Evergreen questions
Waiting on section 1. Describe your business above and Proust drafts these on the spot — or write your own in Edit.
Ad-hoc questions
None yet — add them anytime in Edit.
Cadence
Proust nudges you to rotate ad-hoc questions monthly.
3

Reward & repeat rule

People are compensated for the interview — pay them cash (Proust handles it), or customize your own reward. And the repeat rule: how often the same person can take the same AI-guided interview.

Waiting for your input. The reward and repeat rule are too important to skip — tap ✎ edit: sensible defaults are set inside, confirm them or make them yours.
4

Placement

Where do people experience you? List a QR for every spot — a counter, a patio, your website. Each gets its own line on the dashboard.

Your QRs
  • This location·physical·needs location·1 printed copy
📍Some physical QRs still need their location. Capture each spot in Edit — easiest while you’re standing there — so Proust can verify participants are actually at it.
5

Generate

The QR never changes once it's in the world — the interviewer behind it updates whenever you edit anything above.

Your QR
READY

A 5-minute interview · $1.50 per minute, cash.